How to market your business – 10 Powerful Marketing Ideas

How to market your business is what many Small Business Entrepreneurs wonder. Use these 10 powerful Marketing Ideas to succeed.

How to market your business – 10 Powerful Marketing Ideas

There are many small business entrepreneurs who cut out marketing expenses when their budgets are tight. From day one of my career till now, i have seen business owners who have been cutting cost from the marketing side.

They usually put $10,000 in their office assets, air conditioner, sofas and lighting decos while on the other side they invest $90/monthly in marketing their business.

This is not fair at all. An entrepreneur needs to understand that only way How to market your business is through marketing itself.

So invest more money and time in your marketing strategy.

The 10 Powerful Marketing Ideas

1. Craft an elevator pitch

How to market your business

You should craft an elevator pitch. What does this means?

It simply means that you have only 8 to 10 seconds to catch someone’s attention to listen to you. If in this 8 to 10 seconds you succeed to grab the attention of someone, then you will have at least 1 minute to sell your product.

For example, my elevator pitch to grab someone’s attention is : I can show you how to increase your sales using Graphics and Technology.

If you invest your time in creating an amazing elevator pitch about how to market your business, it will create huge business opportunities in the future.


2. Leverage your community

How to market your business

Think simple is the key in your marketing efforts. Look around you and see what’s going on in your community to know how to market your business. It could be in your town/city where you live, it can be on your facebook feeds what everyone is talking about.

Try to sponsor a football team, design and print some banners for them. Or you can give them some football shirts.

If you see an organisation who is creating awareness about cancer for example, try to see what you can sponsor. You should have your logo in there or a flyer / brochure on the front desk.

You should always know about your community / target audience about where they spend their time so that you can meet them.


3. Collaborate among Non-Competitive Businesses

How to market your business

You should put together a group of synergistic, non-competitive businesses in your locality and agree to cross promote among yourselves.

You can use vouchers, flyers, reciprocal website links to increase google rankings or social media platforms. When non-competitive businesses colloborate together in view of how to market your business, you will reach out a new audience to market your product or service.


4. Build your Network

How to market your business

Building a network was one of the most difficult part i ever encountered in my career. After graduated from university, i was still the timid guy who was a very hardworking graphic designer. I was researching about How to market your business. I had to break my timidity to build my network. What i had to do is go and meet some people, shake some hands and get to know people.

Networking is very hard to achieve as it requires time investment and it doesn’t provide instant gratification. A strong network is one of the greatest assets a business can have. So get out there and build your network.


5. Give a speech

How to market your business

You don’t have to be a pro to give out a speech as long as what you are sharing is helpful to the audience. Let’s say you are an SEO Expert, try to make some videos and talk about some specific stuffs on SEO. Make it reach people that will thank you for it the same way am telling you how to market your business. This way, it positions you as a credible authority in your field. When it comes to advanced SEO, these people who have heard your speech, they will come to you for a hire.


6. Create a buzz

How to market your business

Every business needs a buzz to pop up fromt he crowd. But unfortunately not everything makes a buzz. This can be accomplished if you hire a copywriter, a creative or a marketing expert who can craft a story for you.

For example, let’s say you are a burger shop, and you are launching a burger. Your burger should be the biggest in town. Then you should write a story about the burger. Why people need to eat it? Because it boost your Mind Energy.

If people hear that, it creates a BUZZ. And you go! But you should be cautious, it can cut you off. So you should have a parallel media that should shout out this buzz for you.


7. Ask for referrals

How to market your business

Don’t be afraid of asking for customer referrals. Most people agree to provide a referral if they are asked to. Referrals make it easier to get other customers to your door. This is an underestimate method of how to market your business.


8. Build relationships

How to market your business

It is much more easier to keep a customer than it is to get a new one. Building strong relationships is the key. How to to this? There are many way that you can do this.

  • Email them each month asking about their health, business and family.
  • Post them a Birthday Card for their birthdays.
  • Send them a small gift on christmas.
  • There are others things you can do, be creative and original.

When customers come to your office or store make your communications informative, helpful and professional — something your customers will look forward to receiving.


9. Offer coupons

How to market your business

Coupons or Vouchers are great marketing strategies that a business can use. If you are giving a discount coupon, the probability that this customer will come back again is very high. So try to be creative with your coupons.


10. Give Aways / Free Trial

How to market your business

If you believe that your service or product is one of the best in town, give it away or give a free trial. This will enable people to test it and then buy it. People are more apt to use something that they have already experienced. If you don’t give a free trial, they will never experience it, thus no sale.


17 Secrets to Promote Small Business – Marketing Tips

Promote small business is one of the toughest situation a new company can meet.

Not enough money for advertising or marketing? You just invested in a lovely office and don’t have enough funds left? You don’t know the proven ways to promote small business?

The truth about Small Business Owners

Many of us who has been in this situation, we all know that there are no such FREE things for us to do to make our business prosper. When someone tell you it is FREE, just know it is always PAID. If you don’t pay it now, you will pay it later on. This is the reality.

The other reality is that you are just got some Bank Loan and you are very careful with the expenditures. You don’t want to spend from right to left. You want your little money to serve you the best.

Promoting a small business is an ongoing challenge for small businesses. Whether you are just starting your company or you have been in for years, these small marketing tips will help you considerably without having to spend a fortune.

17 Secrets to Promote Small Business

1 Plan Your Attack

You should have everything clear in mind. Before starting any promotion, you need to ask yourself many questions as possible. What is your business? Who are the potential clients?

Are they going to be that Old Grandpa who doesn’t know how to read or write?

Will they be that 18 Years old mom who just gave birth and is depressed or that good looking young man who has a private jet?

Is it easy to find these potential clients on Facebook, Twitter, in the local garden or at the city  shopping mall?

Do you want direct sales or you have intention to create forever lasting sales? Write down all these answers and refer to them any time you start a new marketing tactic. Use this marketing plan worksheet to gather your information.

2 If you don’t have a website, Get one

If you can’t afford to get a custom website designed, then use premium website template, it cost around $60. You will also need a Domain name which is approximately $9, use a .com.

A hosting server is where you will host the website costs around $100 / yearly. ( Total you will need approximately $169 ). A website is very important. It increase your credibility and authority. It builds trust in your potential clients and it makes you look great.

3 Place your Business in Search Engine Local Directories

The first things first. You need to place your Business in Google and Bing Listings which is free.

To get listed on Google, go to Google My Business
To get listed on Bing, go to Bing Places for Business

There are some other business directories, do some research and see if there are directories targeting your local clients.

4 Set up your Business Profile on social media

There are different social networks such as Facebook, Twitter, LinkedIn, Pinterest and others to pormote small business. Set up a business account or page. Keep it strictly for business.

Engage yourself in group discussions, talk to others having same business as you. Ask questions to people. If you have something to sell, don’t spam on groups of page. People hate that.

5 A Print Business Card & Corporate ID is really important

If you don’t have a business card yet, get one immediately. You will meet many people on the road, in cafe and pubs. Having a business card handy is always a must.

When you send out letters, you need to have a nice looking letterhead. These things show your potential clients or investors how professional you are.

6 Get help from friends & family

Call your friends and family, or preferrable go meet them. You tell them that you just launched your company and to share your business cards to their friends and so on. Friends and Family can do a great advertising for you. ( Mouth to Ear )

7 Talk to your Hairdresser, Barber, Supermarket

Talk to your vendors from whom you buy products and services such as your Barber, Supermarkets etc. Ask them permission if they can display your flyers or business cards in their bulletin boards.

Small people may help you, you can also help them back. Create a network. The way to promote small business is a give and take strategy.

8 Attend meeting of Professional groups

There are many meetings / seminars held by professionals. Attend these meeting and always have your business cards in your pocket.

Talk to these professionals, let them feel you are interested, flatter them and they will ask about you and your job. Then tell them you have a company and give them your business cards.

9 Post Interesting Articles and Photos regularly on Social Network

Write some great Articles and use some great pictures with graphic design inserted. Post them on your social media accounts. Creat your network. Make people interested in you. Show them how their life can change with your services or products.

  • Do not just post a great picture of your Product on which it is written : Web Design for $100 – Rather write ” To make money Online, You need a Robust Website! “

10 Put Videos of your Services / Products on Youtube

The videos you do should be professionals to promote small business, remember you want to sell your products or services. You are not just uploading videos just for the sake of having videos.

If you can’t make pro videos, try to learn how to do it, or hire a Videographer to do it or use some Video Footage or Intros to make it interesting. The videos should have your contact details, Web URL, Social Media Links, Phone number and address.

11 Partner with other people doing same business as you

Let them know that you can handle their work overloads. Don’t steal their clients, it will just ruin your business reputation in the long run. Stealing clients from your competitor is a very wrong Marketing Tips.

12 Government Facilities

Usually, almost all countries have facilities set up for ” How to start a Business “. They sometimes offer loans, or give tenders to new business. Do some research and see if you can get your name in their directory. Having Government Tenders can be a very great start.

13 Send out Print Newsletters to everyone you think can be potential clients

Get a Premium Newsletter Template. Write about your products, company and how others can benefit from you. Show them the advantages in dealing with you. Follow up periodically with postcard mailings.

14 Use your Car or Van as an Advertising Medium

If you have a car or van, get your Business Name or Website Name written on it. It can be painted or you can use magnetic stripes. Your can or van can make a really good advertising for you. This is one of the cheapest way to promote small business.

15 Offer a free Consultation

If you are a plumber for example, offer a free consultation. Check all the piping of a house, give the owner some ideas how he can improve his water flow and don’t forget to give them your business card.

When they have pipe leaks, be sure that they will contact you. It is same for other type of business. Promote small business is not an easy task. It takes efforts but the results are very sweet if you follow these 17 Marketing Tips.

16 Stay in contact with business of same market but different products

For example, if you are into Plumbing, make friends with Electricians, Painters or Gardeners. Make arrangements to pass leads back and forth, or share mailings.

17 Have sales letters, flyers and brochures printed and ready to go

Ask prospects who seem reluctant to buy from you: “Would you like me to send information?” Follow up promptly with a note and a letter that says, “Here is the information you asked me to send”

Results Guaranteed – Try these 17 Secrets

These 17 Secrets to Promote Small Business have worked on more than 400 people that i know. I myself started with these marketing tips when i was fresh graduate and not no much money. You should follow these steps seriously and you will see a true response in the following weeks.


Facebook Business Page – How I Lost my Business with Facebook

Facebook Business Page looks interesting but it is not. So beware! Master this Marketing Strategy.

Facebook Business Page – How I Lost my Business with Facebook

I was 24 years old and i just finished university. I came from a middle class family and i wanted to make money with my knowledge i acquired at University. I wanted to make money fast. So i created a Media Company. As i did not have much money to market myself, i used the Facebook Business Page. It was the low cost option that i had.

150,000 Facebook Likes in 5 months

I was posting interesting stuffs such as infographics and videos regularly on my Facebook Business Page. I needed to create an audience and i came up to 150,000 Facebook Likes in 5 months. I did not pay for the Facebook Likes just for you to know. Everything was going on smoothly, my fans were congratulating me for coming up with a great concept.

I was making around $5,000 monthly

I received many private messages from Entrepreneurs and Companies. They wanted to advertise on my channel and that was really a great news. I began to make Viral Videos for these companies and in a year my popularity began to grow enormously. I was making around $5,000 monthly, wow.

My income began to grow exponentially

Many doors opened in my way which is why i created my Business Card. I would get all the address of all the business / companies in my locality and would send them an email or postal letter. There was a positive response from the majority of the companies. My income began to grow exponentially to $7,000 monthly.

My facebook Page was GONE

Let’s take a recap. It was only 1 year and 2 month, i just grew my Business with Facebook Business Page and i was making around $7,000 / Monthly. Then one morning i woke up as usual, i come to my Computer. I logged in Facebook to see the insights of my Facebook Page. My facebook Page was GONE. Yes, it had disappeared. I did not know what to do because i never heard of it. My first impression was that somebody hijacked my page. I made some research on Facebook but my page could not be seen anywhere on this social media.

There was no explanation nothing

I contacted Facebook and i had to wait 1-3 days for them to reply back. They replied me saying “We found something that was against our policy. There is nothing that can be done. You will not get your Page back”. There was no explanation nothing. All my hardwork was gone. The companies began to phone me telling me that i was not professional. My fans were angry. They could not understand that it was Facebook that just deleted my page.

I was not the only one in this situations

I Googled to find the answers to my problems. Unfortunately, I was not the only one in this situations. I could see many people complaining that they lost their business with Facebook Business Page.


Facebook Business Page – The wrong Marketing Strategy To Start with

From this experience, i understood that if a person wants to start a Business, he should not start with a Facebook Business Page. This is risky because it is Facebook that controlls everything. It is their platform and they do whatever and whenever they want. If you don’t have money and Facebook is your low cost option for marketing, take some time to save some money. Then go for a robust marketing strategy.

Don’t have much money? Start with a Website

I can understand many people or freshly graduates don’t have much money. So my advice is to save some money and get a website designed and a server. It will cost you around $550. It is worth all the pains you can possibly have with a Facebook Business Page. It will be your platform and you will control everything.

You can have a Facebook Page, but don’t make it your priority in Marketing your Business. Start with your website. Whatever you post on your website, post a copy of that on your FB Page. You should use your Facebook Page as a ” Backup “. Facebookers should come to your website rather than your FB Page.

Efficient Marketing Strategy for a Startup

Start with a Website

As mentioned above, starting with a website is the best that you can do. It is the only way i see that a person or company will succeed.

Create a Facebook Business Page

Create an audience and make your website known to Facebookers. The aim is that you should take them out of Facebook and read your stuffs on your website.

Blog Articles

Your website should have a great Google Rankings. You should blog regularly. It will create an Organic Reach.

Business Cards

Design and Print your Business Card. You should distribute these in your locality.

Flyer Design

Get access to the loads of Flyer Templates, edit them to fit your brands. Distribute these in your countryside. Make your website and services know.


  • CONCLUSION : Follow these above steps in the order it is. Make your website a priority. It should become a Brand. A Brand will never die even if you website dies.



Leading Newsletter Template | 106 Downloads

Best Startup Ideas is a Newsletter

Newsletter Template used by Famous brands such as Nike, Adidas and DropCoffee. Leading Businessmen find this Newsletter Template to be the best.



We are now in 2017!

Still few businessmen and entrepreneurs who understand the importance of newsletter marketing.

Others just don’t know what it is.

Or they underestimate the power of this Marketing Strategy, “A Newsletter”.

If i have to define its power on a scale 10, i would rate it to 8/10.

A newsletter usually works with a long time acceleration, when it reaches its speed, it creates a BOOM Effect.

When it does a BOOM sound, your sales will increase drastically.

Would you then be able to increase your production?

Would you be able to work overnight to drive your sales up to $20,000 Monthly?

Would you be able to foresake family and give more time to business?

If you are not ready to increase your productivity and give more time to business, then avoid a Newsletter Publication for your company.



How a Newsletter Publication Increased Jerry’s Company Profit $43,170 in 2 Months

Jerry left Lovejoy high school at the age of 16. His dad was alcoholic. His mom worked as a waitress in a Texas Bar. He had 4 sisters. So apparently it was very difficult for him to continue his studies.


Jerry began working as a Car Broker for TexasDirectAuto.

For 2 years he began mastering the words, dialogues & manners used in Marketing.


He began buying books on Marketing Strategy, Market Research & Advertising.

He wanted to have his own startup which he did at the age of 19. He opened a company which dealt in mens socks. Based on the experience and knowledge he got at his previous work, he launched his first Newsletter.


When I opened my company, i didn’t want to advertise on Facebook, brochures, magazines. What i had in mind was a Print Newsletter. The reason why is because i wanted to EDUCATE peole rather than make fast money – Jerry



Why Jerry opted for a Newsletter?

There reasons are clear:

  1. I wanted to educate people about mens socks. Where they comes from, how are they made, what materials are used and processed, which countries manufacture these and interview the people working in the industry.
  2. I didn’t want to have a brochure or magazine that would just say “Buy my socks”. I didn’t want to make fast money. Instead, i wanted to build my brand slowly and get into people’s heart. So a Newsletter was my best option.



Which Newsletter Template Jerry used?


Jerry: After some days looking for the best Newsletter Layout on the internet, i finally came across the Denz2 Newsletter Template.

It looked awesome.

This template was so easy for me to edit and customised.

The designer provided my a tutorial in the download folder.

And with some clicks in Adobe Indesign, i could create my professional, ready-to-go Mens Socks Newsletter.

I Printed 2500 copies and distributed these in my locality.

After 3 days i could see my website traffic increased considerably.

My sales were rising up.


In short, i made $43,170 in 2 Months.

The Denz2 Newsletter Template was part of my success. And since then i keep using Newsletters, Brochures, Flyers designed by BloganKids.




This is the cover of the Newsletter Template Denz2. You need to open this template in a Minimum version of Adobe Indesign Cs3 or later.

cover design

[ A ] Here you can place your logo of your company.

[ B ] You can insert your picture here by doing “CTRL+D”

[ C ] Here you can write your Title like “Business Uprising” , “Mens Socks Industry” , “Increase Web Traffic”.

[ D ] Describe the Title with a Subtitle like “How can you start a Business after Graduation?” , “The 12 steps to boost up your web traffic”

[ E ] Enter your contact details here.




newsletter ideas

Page 2

[ A ] Here is your title for introduction. A welcoming message. A Call-To-Action message.

[ B ] Here are your page numbers and title pages

[ C ] Insert your picture here if you are the founder of your company.

[ D ] Tell your readers that your second Newsletter Publication will be next month and to wait for it.


Page 3

[ E ] Here write your Introduction speech by going direct to the subject, like “We will teach you Marketing Strategies”

[ F ] Write a case study to show how another company benefitted from your teachings, service or products.

[ G ] Here is a section for TIPS you would like to give your readers.




newsletter examples

Page 4

[ A ] You can teach people about the 3 Rules of your business, or disciplines.

[ B ] Elaborate these rules in a case study, say that you know someone who did this and achieved success.

[ C ] Name your 3 Rules and explain in details.

[ D ] Insert your picture here that goes with your content.


Page 5

[ E ] Insert your 4 pictures here. People like to see pictures, so choose your picture accordingly.

[ F ] Tell the Risks or precautions a person needs to know when in this business.

[ G ] Explain the Risks Management. Insert the picture of the person writing the article.




company report

Page 6-7

[ A ] Specify your products, services or portfolio. What you do or provide. Insert your pictures which fit each sections.

[ B ] Convince your readers about how two people who hired you or bought products from you have said about your company.

[ C ] These are two little infographics. You can use these to show profit and loss or other what you deem it right.




entrepreneurs book

Page 8

[ A ] Show your potential clients that your company aims to increase productivity and the customercare systems. You make your employees do Yoga, Relaxation and even Martial Arts to keep them healthy.

[ B ] Write your Challenge for the month or year.


Page 9

[ C ] Show your potential clients or investors that you also do Charity Activities and you don’t just concentrate on making money.

[ D ] Ad points how you succeed in meeting these factors yourself.




indesign template

Page 10

[ A ] List the products you sell. List down their technical specifications.


Page 11

[ B ] This page is for an indepth testimonial of a client or a business consultant. Here you have to convince your readers why to choose you.




You can change to other colours that fit your brands. There is a tutorial how to do so in the folder when you download this template.